Salta al contenuto principale
Università degli Studi di Parma
il mondo che ti aspetta
Target
Exchange students
Prospective students
Visiting scholars
menu
About Us
General description of the institution
Our Mission and our Values
Academic authorities
Departments
The Italian university system
Facts and figures
Contact us
Studying
General admission requirements
Application procedure A.Y. 2019-2020
Academic calendar
General arrangements for the recognition of prior learning
Course catalogue - Academic Year 2019-2020
Course catalogue - Academic Year 2018-2019
Second cycle degree courses taught in English
Tuition fees and scholarships 2019-2020
Credits for sport activities
University Master Programmes
Postgraduate Schools
Research doctorates
Research
International research
HORIZON 2020
ERC - European Research Council
EU funded projects
Services and Facilities
Arrangements for academic guidance
Learning services and facilities
Part-time employment for students
Language courses
Facilities for special needs students
Certification of disabilities
Sport facilities
Insurance
Financial support for students
Students associations
Living in Parma
Accommodation
The town
Cost of Living
Meals
Medical facilities
What's on in Parma
Leisure facilities
Emergency phone numbers
Home
Information on degree programmes
MICROMARKETING ECONOMICS
COD.
18629
DEGREE:
TRADE MARKETING E STRATEGIE COMMERCIALI
TYPE OF COURSE:
Activities specific to the location
NAME OF LECTURER
ZILIANI Cristina
ACADEMIC YEAR:
2009/2010
YEAR OF STUDY:
2
SEMESTER:
Second semester
NUMBER OF CREDITS:
4
UNIT COORDINATOR:
ZILIANI Cristina
CONTACT HOURS:
30
INDIVIDUAL WORK HOURS:
70
OTHER COURSES
YEAR: 2
IT AND STATISTICS FOR COMPANY DECISIONS
MARKET RESEARCH
MARKETING INFORMATION SYSTEMS
MICROMARKETING ECONOMICS
MULTI-DIMENSIONAL ANALYSIS
STATISTICAL MODELS
WEB MARKETING
