Università degli Studi di Parma

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SHOPPER MARKETING

ACCADEMIC YEAR2019/2020
COD. 1006955
dati insegnamento: 
LANGUAGE OF INSTRUCTION: Italian
ACADEMIC YEAR: 2019/2020
YEAR OF STUDY: 1
SEMESTER: Second semester
NUMBER OF CREDITS: 10
UNIT COORDINATOR: CARDINALI Maria Grazia
CONTACT HOURS: 70
SHOPPER MARKETING (5 credits) RETAIL MARKETING (5 credits)