LOYALTY MARKETING AND CRM
ACADEMIC YEAR2019/2020
COD. 1007983
dati insegnamento:
DEGREE: TRADE AND CONSUMER MARKETING
ACADEMIC YEAR: 2019/2020
YEAR OF STUDY: 2
SEMESTER: First semester
NUMBER OF CREDITS: 10
UNIT COORDINATOR: ZILIANI Cristina
CONTACT HOURS: 72
| LOYALTY MARKETING (5 credits) | CRM AND CUSTOMER ANALYTICS (5 credits) |
