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NEGOTIATION LAB
COD.
1006264
DEGREE:
TRADE MARKETING AND COMMERCIAL STRATEGIES
TYPE OF COURSE:
OPTIONAL SUBJECTS
ACADEMIC YEAR:
2015/2016
YEAR OF STUDY:
1
SEMESTER:
First semester
NUMBER OF CREDITS:
4
CONTACT HOURS:
28
INDIVIDUAL WORK HOURS:
60
OTHER COURSES
YEAR: 1
BUSINESS ENGLISH (B2)
DEVELOPMENT OF RETAIL INSTITUTIONS
ECONOMIC SCENARIOS FOR MANAGERS
INTERNATIONAL ACCOUNTING AND GOVERNANCE
LAW FOR MARKETING - TRADE
NEGOTIATION LAB
NEUROSHOPPING
PROMOTIONS LABORATORY
RETAIL AND CHANNEL MANAGEMENT
RETAIL BRANDING AND IMAGE
SOCIAL MARKETING
SOCIOLOGY OF CONSUMPTIONS
YEAR: 2
Advanced Data Analysis
CATEGORY MANAGEMENT
CATEGORY MANAGEMENT
CHANNEL MARKETING
CHANNEL METRICS
CRISIS COMMUNICATION & REPUTATION MANAGEMENT
DATA MINING FOR MARKETING
DATABASE AND INTERNET MARKETING
DATABASE AND INTERNET MARKETING
FASHION AND DESIGN MARKETING
IN STORE MARKETING
IN STORE MARKETING
RELATIONAL MARKETING
RELATIONAL MARKETING
SHOPPER MARKETING - TRADE
SHOPPER MARKETING - TRADE
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING
STATISTICAL METHODS FOR MANAGEMENT
